With this AR campaign deployed Instore, we used AR Image Recognition technology to overlay existing brand content on the Cholula bottle. We visualised Recipes and product information in a fun and engaging way when the shopper pointed their mobile device at the label.
Walmart AR Portal
Walmart wanted to engage shoppers with an AR campaign for the SC Italia brand. The objective was to provide shoppers with ‘a little taste of Italy’ allowing them to visit locations through an augmented reality portal. The shopper downloads the App and then selects one of four places to visit ‘virtually’ in Italy.
Mattel asked us to help educate shoppers around the scale and operation of some key product lines in their toy range. Helping to minimise returns, we built AR models showing the exact size of some toy products. This ensured the shopper knew pre-purchase how large the items would be in real life.
Futuristic AR Experience
Dell asked us to help them enable shoppers to visualise models of their laptops in their home, as part of the shopper consideration process. We produced photo-realistic AR models, to exact scale, of the Dell laptop range. Interactive HotSpots showcasing key features, including the colour changing keyboard.
WalMart Summer fun
Walmart asked to create a fun experience for Walmart shoppers to engage with during the summer period. In this AR campaign, the Snapcode was printed on bags and distributed in-store throughout the months of July and August.
Microsoft asked us to help them enable shoppers to visualise models of their latest Surface tablet in their home, as part of the shopper consideration process. We produced a photo-realistic AR model, to exact scale, of the tablet. Interactive HotSpots where also added, showcasing key features.
Augmented Reality Experience
Harman Kardon asked us to help them to enable their shoppers to visualise models of their premium sound equipment in their home, as part of the pre-purchase decision pathway. For this AR campaign we produced photo-realistic AR models, to exact scale, of the JBL Partybox Bluetooth speaker and the Citation range.
Champion wanted to show shoppers the size and key features of their new generator. We brought this to life with a 1:1 scale AR model of the product with interactive elements to demonstrate the technology within. We overlaid existing promotional video content, allowed the shopper to see inside the product.
Philips TV AR experience
Philips asked us to help them enable shoppers to visualise models of their television models in their home, as part of the shopper consideration process. We produced photo-realistic AR models, to exact scale, of the Philips TV range. We then enabled the AR models in our Point & Place® AR Global Retail Network.