Eyekandy Limited (“Company”, “we,” “our,” or “us”), a company registered in England with registered address Liverpool St. Uncommon, 34-37 Liverpool Street, London, EC2M 7PP, believes in protecting the personal data it collects from individuals (“users”) that access or use this website (the “website”) or third party websites that utilise Eyekandy tools and “services” (including but not limited to the Eyekandy Point and Place WebAR Player and the Eyekandy 3D Player) and takes seriously its obligation to comply with its obligations under applicable data privacy laws including, without limitation, the General Data Protection Regulation (“GDPR”). The Company is a data controller as defined in the GDPR as it pertains to usage of www.eyekandy.com and data processor or sub-processor as it pertains to delivery of the Eyekandy services on third party websites (for example brand websites or retailer websites).
Active means. The Eyekandy website actively collects personal data from users by asking specific questions and permitting users to communicate directly with us, for example via e-mail or feedback forms. Some areas of the website may also require a user to submit information, including personal data, to register for certain services or benefits, such as syndication services.
Our legitimate interest – if you are visiting our website or contacting us electronically, you are most likely an employee or representative of a partner, client or customer of our international Augmented Reality and Creative Services business. If you are visiting a third party website, you are most likely a customer or potential customer of that third party.
In that respect, we process your personal data:
To facilitate commercial interactions between our company and your employer;
For the security and safety of the website, our technology connected to the website and the users of the website;
To detect and prevent fraud;
To protect and defend the rights or property of others, or our own rights and interests;
To manage and administer the website, including analyzing web traffic and utilizing web analytics solutions; and
For use in marketing our products and services to your employer or affiliated entities.
To provide content to the third party’s website to enhance your shopping experience.
Our legal obligations – we may need to process your personal data to comply with relevant laws, regulatory requirements and to respond to lawful requests, court orders and legal process.