AR Statistics

The latest facts and figures from the world of Augmented Reality

64% of marketers are already using or expecting to use AR and VR in the near future
Source: The Drum

Leading UK Retailer reports 30% uplift in sales with AR
Source: Flixmedia

80% of end users spend more than 1 full minute within each published WebAR experience
Source: 8th Wall

Enterprise AR Revenue Projected to Reach $19.5 Billion by 2023
Source: AR Insider

AR = Innovation
AR tops list of tech that makes users view a brand as innovative, study says
Source: Mobile Marketer

100mln shop Augmented Reality by 2020

Gartner Says 100 Million Consumers Will Shop in Augmented Reality Online and In-Store by 2020
Source: Gartner

Global market of WebAR-compatible devices is over 2.97 billion
Source: AR Insider

AR Insider projects the hearables category to grow to just over 100 million by 2023

Source: AR Insider

WeMakeUp tested virtual lipstick try-ons in the new AR format and saw a 27.6-point lift in purchases, with consumers spending an average of 38 seconds with the ad.
Source: Mobile Marketer

webAR engagement, 50% of users spend 2 minutes with WebAR applications 50% of users spend greater than 2 mins interacting within a single WebAR activation
Source: 8th Wall

48% of Shoppers are already using or willing to use AR to assess new products and services
Source: Nielsen

Instagram now lets you shop with augmented reality

Source: Mashable

Facebook will bring AR ads to the News Feed in fall 2019

Source: VentureBeat

Curious about what we can do for your brand?

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Please see the following AR file requirements:

Less than 20mb maximum file sizes (ideally less than 10mb to ensure fast loading)
.usdz file format for iOS AR deployment
.glb file format for Android AR deployment
Sum of all model textures should be less than 10MB.
Textures should always be to the power of 2, max size of 4096 x 4096
Scale needs to be 1:1 – 1 unit = 1 meter to ensure the model is placed in AR in true scale.
Axis need to be centred in world space
No plane shadows to be included

If the client cannot provide the files in the requested format described above, we are unable to offer file conversion service. Instead we offer AR model production at the agreed minimum sales price.

AR smart packaging

Smart Packaging

Using Image Recognition Technology we ‘switch the lights on’ for all packaging to become a Discovery Channel for shopper messaging. The possibilities are endless to deliver a dynamic AR experience.

Lifestyle photography

Showcase your products in the home environment, either shot at EyeKandy Studios or in a chosen offsite location, Lifestyle videos are the perfect way to show your products in a relatable, customisable scene.

Our lifestyle video service is tailored to show your products in the home environment. This is a great way to show the shopper how the product may fit in with their day-to-day lives and can quickly add a premium feel to product video production.

CGI animation

Give your products the premium treatment by producing innovative content in the world of CGI Animation. We can work with existing CAD data or model your products in house, opening up endless creative opportunities.

From stand alone CGI video assets to Interactive CGI Tours, produce photo realistic imagery that holds attention and drives basket conversion.

360 Degree Views

Three sixty degree views are a consistently well received Ecommerce marketing tool. Consumers like to see and interact with products before purchase so this quick to produce asset is a must have for all product categories.

360 views are still one of the most ‘interacted with’ assets that are hosted at point of sale within the e-commerce retail space. Shoppers like to interact with the potential purchase and like to see the product from all sides. Our 360 views are fully customisable and can be aligned to your existing brand guidelines.

Product Photography

Still Image Production is a must for almost all marketing promotions. From online product pages to image galleries, printed brochures to catalogues and billboards, EyeKandy are the agency of choice for many global brands.

Our experience spans many different photography sectors. Using our ‘Full Frame’ still Image equipment, the EyeKandy production team can produce high quality still images that, once passed through our post-production re-touching suite, results in finished outputs that can be exported for use in marketing campaigns across print and online.

Product video

Our product videos are a conversion-driving, online, point-of-sale marketing tool that helps consumers make informed buying decisions at that crucial moment before completing a purchase.

Maximise your investment and online video asset coverage by creating ‘Feature Videos’ that can be syndicated in a video gallery, at point of sale, to every product that has the feature in question. Many products within the same categories have a number of similar features so we create one generic asset that highlights one specific function and deliver that to all applicable products in the range.

AR smart packaging

SDK

Integrate our AR technology into your existing application. Point & Place and bARcode can be integrated into your existing App to deliver AR experiences to your user base

AR smart packaging

Point & Place

The world largest AR Retailer Network. The award-winning AR platform enables Brands to showcase their products in AR to millions of shoppers, via a Network of 600+ retailers, across 50 countries.

AR smart packaging

SnapChat/FacebookAR

We develop AR experiences that can be deployed into existing Facebook and Snapchat Apps that are already installed on billions of devices worldwide, maximising the shopper reach.